{"id":15155,"date":"2022-04-25T12:39:06","date_gmt":"2022-04-25T10:39:06","guid":{"rendered":"https:\/\/www.pim-consultants.com\/omnichannel-health-check\/"},"modified":"2026-10-21T21:39:28","modified_gmt":"2026-10-21T19:39:28","slug":"omnichannel-health-check","status":"publish","type":"page","link":"https:\/\/www.pim-consultants.com\/en\/omnichannel-health-check\/","title":{"rendered":"Omnichannel Health Check"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"15155\" class=\"elementor elementor-15155 elementor-5618\" data-elementor-settings=\"{&quot;ha_cmc_init_switcher&quot;:&quot;no&quot;}\" wpc-filter-elementor-widget=\"1\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-51ddf2f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"51ddf2f\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f73094f\" data-id=\"f73094f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f861a2b elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"f861a2b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:50}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Clear priorities in three steps<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a615d0 elementor-widget elementor-widget-heading\" data-id=\"2a615d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Omnichannel Health Check for your product data<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ceb9fed elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ceb9fed\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1ec5635\" data-id=\"1ec5635\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-48c3509 elementor-widget elementor-widget-html\" data-id=\"48c3509\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\n.pce{font-family:Poppins,sans-serif;color:#333;font-size:16px;line-height:1.75}\n.pce p{margin:0 0 14px}\n.pce h2{font-size:30px;font-weight:600;color:#2F3438;line-height:1.3;margin:48px 0 18px;padding-left:16px;border-left:5px solid #6EC1E4;scroll-margin-top:120px}\n.pce h3{font-size:20px;font-weight:600;color:#2F3438;line-height:1.35;margin:0 0 8px}\n.pce a{color:#0F6E99;text-decoration:underline;text-underline-offset:3px;text-decoration-thickness:1px}\n.pce a:hover{color:#0B5577}\n.pce ul,.pce ol{margin:0 0 14px;padding-left:22px}\n.pce li{margin:4px 0}\n.pce-tldr{background:#F5F9FB;border-left:4px solid #0F6E99;border-radius:0 10px 10px 0;padding:20px 24px;font-size:17px}\n.pce-facts{display:grid;grid-template-columns:repeat(4,1fr);gap:16px;margin:24px 0}\n.pce-fact{background:#fff;border:1px solid #E3EEF3;border-radius:12px;padding:18px 20px}\n.pce-fact b{display:block;font-size:24px;font-weight:700;color:#0F6E99;line-height:1.2;margin-bottom:6px}\n.pce-fact span{font-size:14px;line-height:1.5;color:#54595F;display:block}\n.pce-toc{display:flex;flex-wrap:wrap;gap:8px;margin:8px 0 0;padding:0;list-style:none}\n.pce-toc li{margin:0}\n.pce-toc a{display:inline-block;font-size:14px;text-decoration:none;background:#EEF6FA;color:#0F6E99;border-radius:20px;padding:6px 14px}\n.pce-toc a:hover{background:#DCEFF7}\n.pce-steps{display:grid;grid-template-columns:repeat(2,1fr);gap:20px;margin:20px 0}\n.pce-step{background:#fff;border:1px solid #E3EEF3;border-radius:14px;padding:24px 26px;box-shadow:0 4px 14px rgba(15,110,153,.06)}\n.pce-num{width:44px;height:44px;border-radius:50%;background:#0F6E99;color:#fff;font-weight:700;font-size:20px;display:flex;align-items:center;justify-content:center;margin-bottom:14px}\n.pce-res{background:#F5F9FB;border-radius:10px;padding:12px 16px;margin-top:14px;font-size:14.5px;line-height:1.6}\n.pce-res strong{color:#0F6E99}\n.pce-tl{display:grid;grid-template-columns:repeat(6,1fr);gap:12px;margin:24px 0 8px;position:relative}\n.pce-tl:before{content:\"\";position:absolute;left:4%;right:4%;top:21px;height:3px;background:#BFE2F1}\n.pce-ph{position:relative;text-align:center}\n.pce-ph i{display:flex;width:44px;height:44px;margin:0 auto 12px;border-radius:50%;background:#fff;border:3px solid #6EC1E4;color:#0F6E99;font-style:normal;font-weight:700;align-items:center;justify-content:center;position:relative;z-index:1}\n.pce-ph.pce-on i{background:#0F6E99;border-color:#0F6E99;color:#fff}\n.pce-ph b{display:block;font-size:15px;line-height:1.3;color:#2F3438}\n.pce-ph em{display:inline-block;font-style:normal;font-size:13px;font-weight:600;color:#0F6E99;background:#EEF6FA;border-radius:12px;padding:2px 10px;margin:6px 0}\n.pce-ph span{display:block;font-size:13px;line-height:1.5;color:#54595F}\n.pce-note{font-size:13.5px;color:#6B747B}\n.pce-cta{background:linear-gradient(135deg,#0B2C4A 0%,#0F6E99 100%);border-radius:16px;padding:32px 36px;color:#fff;display:flex;gap:28px;align-items:center;margin:40px 0}\n.pce-cta h2,.pce-cta .pce-cta-t{color:#fff;border:0;padding:0;margin:0 0 8px;font-size:26px;font-weight:600;line-height:1.3}\n.pce-cta p{color:#DDF0F8;margin:0 0 10px}\n.pce-cta ul{list-style:none;padding:0;margin:0;display:flex;flex-wrap:wrap;gap:6px 18px;font-size:14px;color:#BFE6F6}\n.pce-cta ul li:before{content:\"\u2713 \";color:#6EC1E4;font-weight:700}\n.pce-cta .pce-btn{flex:none}\n.pce-btn{display:inline-block;background:#6EC1E4;color:#0B2C4A!important;font-weight:600;text-decoration:none!important;border-radius:6px;padding:14px 26px;white-space:nowrap}\n.pce-btn:hover{background:#8FD1EC}\n.pce-btn2{display:inline-block;background:#0F6E99;color:#fff!important;font-weight:600;text-decoration:none!important;border-radius:6px;padding:14px 28px}\n.pce-fig{margin:24px 0}\n.pce-fig img{width:100%;height:auto;border-radius:12px;border:1px solid #E3EEF3;display:block}\n.pce-fig figcaption{font-size:13.5px;color:#6B747B;margin-top:8px;text-align:center}\n.pce-three{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin:18px 0}\n.pce-box{background:#F5F9FB;border-radius:12px;padding:22px 22px}\n.pce-box h3{font-size:18px}\n.pce-box p{font-size:15px;margin:0}\n.pce details{border:1px solid #E3EEF3;border-radius:10px;background:#fff;margin:10px 0;transition:box-shadow .2s}\n.pce details[open]{box-shadow:0 4px 14px rgba(15,110,153,.08)}\n.pce summary{cursor:pointer;list-style:none;padding:15px 52px 15px 20px;font-weight:600;color:#2F3438;position:relative;line-height:1.45}\n.pce summary::-webkit-details-marker{display:none}\n.pce summary:after{content:\"+\";position:absolute;right:18px;top:50%;transform:translateY(-50%);width:26px;height:26px;border-radius:50%;background:#EEF6FA;color:#0F6E99;font-size:20px;line-height:26px;text-align:center;font-weight:500}\n.pce details[open] summary:after{content:\"\u2013\"}\n.pce summary:hover{color:#0F6E99}\n.pce .pce-acc{padding:0 20px 16px}\n.pce .pce-acc p:last-child{margin-bottom:0}\n.pce-better{display:block;margin-top:6px;color:#0F6E99;font-weight:500}\n.pce-tw{overflow-x:auto;margin:16px 0;border:1px solid #E3EEF3;border-radius:12px}\n.pce table{width:100%;border-collapse:collapse;font-size:15px;line-height:1.5;margin:0}\n.pce th{background:#0F6E99;color:#fff;text-align:left;padding:12px 14px;font-weight:600;border:0}\n.pce td{padding:11px 14px;border:0;border-top:1px solid #E3EEF3;vertical-align:top}\n.pce tr:nth-child(even) td{background:#F8FBFC}\n.pce-final{background:#F5F9FB;border-left:4px solid #0F6E99;border-radius:0 12px 12px 0;padding:26px 30px;margin:24px 0}\n@media (max-width:1024px){.pce-facts{grid-template-columns:repeat(2,1fr)}.pce-tl{grid-template-columns:repeat(3,1fr);row-gap:24px}.pce-tl:before{display:none}.pce-three{grid-template-columns:1fr}}\n@media (max-width:767px){.pce h2{font-size:24px;margin-top:36px}.pce-steps{grid-template-columns:1fr}.pce-tl{grid-template-columns:1fr;gap:0}.pce-ph{text-align:left;padding:0 0 18px 60px;min-height:70px}.pce-ph i{position:absolute;left:0;top:0;margin:0}.pce-ph:not(:last-child):after{content:\"\";position:absolute;left:21px;top:44px;bottom:0;width:3px;background:#BFE2F1}.pce-cta{flex-direction:column;align-items:flex-start;padding:26px 22px}.pce-cta h2,.pce-cta .pce-cta-t{font-size:22px}.pce-step{padding:20px}}\n.pce .pce-tw table{display:table!important;width:100%!important;min-width:560px}\n.pce-step{display:flex;flex-direction:column}.pce-step .pce-res{margin-top:auto}.pce-step p{margin-bottom:14px}\n.pce-facts{grid-template-columns:repeat(4,minmax(0,1fr))}\n@media (max-width:1024px){.pce-facts{grid-template-columns:repeat(2,minmax(0,1fr))}}\n@media (max-width:767px){.pce-fact{padding:14px}.pce-fact b{font-size:18px}.pce-fact span{font-size:13px}.pce-tldr{font-size:16px;padding:16px 18px}}\n@media (max-width:767px){.pce .pce-tw table{display:block!important;min-width:0}.pce .pce-tw thead{display:none}.pce .pce-tw tbody{display:block}.pce .pce-tw tr{display:block;border-top:1px solid #E3EEF3;padding:12px 16px}.pce .pce-tw tr:first-child{border-top:0}.pce .pce-tw td{display:block;border:0;padding:1px 0;background:none!important}.pce .pce-tw td:first-child{color:#0F6E99}.pce .pce-tw td:nth-child(3){font-size:13.5px;color:#6B747B}}\n.pce-fact b{hyphens:auto;overflow-wrap:break-word}\n@media (max-width:767px){.pce-fact b{font-size:17px}}\n<\/style>\n<div class=\"pce\" lang=\"de\">\n<div class=\"pce-tldr\"><strong>In brief:<\/strong> The Omnichannel Health Check shows how well your product data supports all your channels today, where there are gaps in your data, processes and systems, and where PIM would deliver the most value. It is based on our nine-module Omnichannel Potential Analysis, covering personas and use cases, print, websites, online catalogues, e-commerce, mobile and social, as well as processes, systems and interfaces. The check is free, with no obligation.<\/div>\n<div class=\"pce-facts\">\n<div class=\"pce-fact\"><b>9 modules<\/b><span>from users and channels through to systems<\/span><\/div>\n<div class=\"pce-fact\"><b>150+ criteria<\/b><span>assessed consistently so you can compare channels<\/span><\/div>\n<div class=\"pce-fact\"><b>3 starting points<\/b><span>the assessment is tailored to your situation<\/span><\/div>\n<div class=\"pce-fact\"><b>Free of charge<\/b><span>vendor-neutral and confidential, with an NDA on request<\/span><\/div>\n<\/div>\n<ul class=\"pce-toc\">\n<li><a href=\"#ergebnis\">What you get<\/a><\/li><li><a href=\"#ausgangslage\">Your starting point<\/a><\/li><li><a href=\"#ablauf\">The process<\/a><\/li><li><a href=\"#module\">The nine modules<\/a><\/li><li><a href=\"#personas\">Personas &amp; use cases<\/a><\/li><li><a href=\"#kanaele\">Channels in detail<\/a><\/li><li><a href=\"#kriterien\">Assessment criteria<\/a><\/li><li><a href=\"#vorbereitung\">Preparation<\/a><\/li><li><a href=\"#befunde\">Typical findings<\/a><\/li><li><a href=\"#faq\">FAQ<\/a><\/li>\n<\/ul><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d2d2e0b elementor-widget elementor-widget-html\" data-id=\"d2d2e0b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pce\">\n<h2 id=\"ergebnis\">What you get<\/h2>\n<ul>\n<li><strong>Current state and goals:<\/strong> a brief assessment of where your product data stands today and what needs to improve.<\/li>\n<li><strong>Sources and channels:<\/strong> an overview of which systems supply your data and which <a href=\"https:\/\/www.pim-consultants.com\/en\/pim-wiki\/channels\/\">channels<\/a> it supports, highlighting the biggest disconnects between them.<\/li>\n<li><strong>Quick wins:<\/strong> practical suggestions for improvements you can make in the short term, even without a new system.<\/li>\n<li><strong>Recommendation:<\/strong> the key next steps for your omnichannel strategy, whether focused on data quality, processes or a new system. Plus ideas on how to make your channels work better together.<\/li>\n<\/ul>\n<p>If a new system proves to be the right approach, the next step is <a href=\"https:\/\/www.pim-consultants.com\/en\/pim-selection\/\">PIM selection<\/a>. For an initial self-assessment, use the <a href=\"https:\/\/www.pim-consultants.com\/en\/pim-checklist\/\">PIM checklist<\/a>.<\/p>\n<h2 id=\"ausgangslage\">Which starting point matches your situation?<\/h2>\n<p>To begin, you identify which of three typical starting points best describes your company. This helps us put your answers into context and focus the assessment on what you really need.<\/p>\n<div class=\"pce-three\">\n<div class=\"pce-box\"><h3>Type A: Finding direction<\/h3><p>Today, your actions are mainly driven by external demands: customers or competitors determine what you need to do. You want to change that and develop your own strategy.<\/p><p><strong>Your outcome:<\/strong> the big picture. What systems are available, what benefits do they offer, which do you actually need, and where should you start?<\/p><\/div>\n<div class=\"pce-box\"><h3>Type B: Gaining clarity<\/h3><p>You know you need software to improve your processes and have already done some research. But instead of providing clarity, that research has raised more questions.<\/p><p><strong>Your outcome:<\/strong> a clear view of the omnichannel systems landscape, including PIM, DAM, e-commerce and database publishing, and which options align with your goals.<\/p><\/div>\n<div class=\"pce-box\"><h3>Type C: Preparing for a decision<\/h3><p>You know your channels and system requirements. But the sheer number of vendors and the difficulty of comparing systems are holding up your decision.<\/p><p><strong>Your outcome:<\/strong> a clear weighting of the system features and capabilities that matter to you, providing a basis for selection.<\/p><\/div>\n<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-11dbefb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"11dbefb\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-c4bad78\" data-id=\"c4bad78\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bd2b0bc elementor-widget elementor-widget-ha-step-flow happy-addon ha-step-flow\" data-id=\"bd2b0bc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ha-step-flow.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t\t<div class=\"ha-steps-icon\">\n\t\t\t\t\t\t\t<span class=\"ha-step-arrow\"><\/span>\n\t\t\t\n\t\t\t<i class=\"hm hm-finger-index\"><\/i>\n\t\t\t\t\t\t\t<span class=\"ha-steps-label\">Step 1<\/span>\n\t\t\t\t\t<\/div>\n\n\t\t<h2 class=\"ha-steps-title\">Assess your current situation and define your goals<\/h2>\n\t\t\t\t\t<p class=\"ha-step-description\">Self-assessment, personas and use cases: Where are you today, and where do you want to be?<\/p>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-d3a5bd4\" data-id=\"d3a5bd4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0e7db5f elementor-widget elementor-widget-ha-step-flow happy-addon ha-step-flow\" data-id=\"0e7db5f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ha-step-flow.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t\t<div class=\"ha-steps-icon\">\n\t\t\t\t\t\t\t<span class=\"ha-step-arrow\"><\/span>\n\t\t\t\n\t\t\t<i class=\"dticon dticon-analytics-outline\"><\/i>\n\t\t\t\t\t\t\t<span class=\"ha-steps-label\">Step 2<\/span>\n\t\t\t\t\t<\/div>\n\n\t\t<h2 class=\"ha-steps-title\">Analyse all sources and channels required for PIM<\/h2>\n\t\t\t\t\t<p class=\"ha-step-description\">Print, website, online catalogue, e-commerce, mobile, social and new channels: Which data comes from which systems?<\/p>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-8644849\" data-id=\"8644849\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4d09042 elementor-widget elementor-widget-ha-step-flow happy-addon ha-step-flow\" data-id=\"4d09042\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ha-step-flow.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t\t<div class=\"ha-steps-icon\">\n\t\t\t\t\t\t\t<span class=\"ha-step-arrow\"><\/span>\n\t\t\t\n\t\t\t<i class=\"fas fa-hands-helping\"><\/i>\n\t\t\t\t\t\t\t<span class=\"ha-steps-label\">Step 3<\/span>\n\t\t\t\t\t<\/div>\n\n\t\t<h2 class=\"ha-steps-title\">Develop an effective omnichannel strategy<\/h2>\n\t\t\t\t\t<p class=\"ha-step-description\">Quick wins, priorities and a recommendation: data quality, processes or a new system.<\/p>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-986d911 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"986d911\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3fa4ad6\" data-id=\"3fa4ad6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-19b6d26 elementor-widget elementor-widget-html\" data-id=\"19b6d26\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pce\"><div class=\"pce-cta\"><div>\n<p class=\"pce-cta-t\">How well does your product data support all your channels?<\/p>\n<p>Request your Omnichannel Health Check. We will contact you personally to agree on which modules are relevant to you.<\/p>\n<ul><li>free of charge<\/li><li>vendor-neutral<\/li><li>confidential, with an NDA on request<\/li><\/ul>\n<\/div><a class=\"pce-btn\" href=\"#anfordern\">Request a Health Check<\/a><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1157a62 elementor-widget elementor-widget-html\" data-id=\"1157a62\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pce\">\n<h2 id=\"ablauf\">How the Health Check works<\/h2>\n<p>The Health Check follows a structured process. You only complete the modules that are relevant to your channels today or in the future.<\/p>\n<div class=\"pce-tl\">\n<div class=\"pce-ph\"><i>1<\/i><span>Self-assessment<\/span><\/div>\n<div class=\"pce-ph pce-on\"><i>2<\/i><span>Questionnaire for each module<\/span><\/div>\n<div class=\"pce-ph pce-on\"><i>3<\/i><span>Use case discussion<\/span><\/div>\n<div class=\"pce-ph pce-on\"><i>4<\/i><span>Assessment<\/span><\/div>\n<div class=\"pce-ph\"><i>5<\/i><span>Results and quick wins<\/span><\/div>\n<\/div>\n<p><strong>Self-assessment:<\/strong> You identify which of the three starting points best describes your situation. <strong>Questionnaire:<\/strong> For each module, you describe your current state and your goal: what you do today and where you want to be. <strong>Discussion:<\/strong> We explore personas and use cases in more depth in a one-to-one interview. <strong>Assessment:<\/strong> We assess your channels from an external perspective using consistent criteria and interpret your answers in the context of your goals. <strong>Results:<\/strong> You receive quick wins for short-term improvements and a recommendation for your next steps.<\/p>\n<details><summary>What if we cannot answer all the questions?<\/summary><div class=\"pce-acc\">\n<p>That is perfectly normal. Simply leave any unanswered questions blank, and we will discuss them with you. Some questions may seem probing, but they represent the minimum information we need to make well-founded recommendations. We treat all information confidentially and do not share it with third parties. We are happy to sign your non-disclosure agreement.<\/p>\n<\/div><\/details>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e4e055b elementor-widget elementor-widget-html\" data-id=\"e4e055b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pce\">\n<h2 id=\"module\">The nine modules at a glance<\/h2>\n<p>The modules follow the logic of product communication: first, who uses your product data, then the channels where it appears, and finally the design, processes and systems behind it.<\/p>\n<figure class=\"pce-fig\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.pim-consultants.com\/wp-content\/uploads\/2026\/10\/omnichannel-health-check-module.webp\" width=\"1600\" height=\"1000\" loading=\"lazy\" alt=\"Grafik: Die neun Module des Omnichannel Health Checks: Personas und Use Cases extern und intern, die Kan\u00e4le Print, Online, Mobile, Social und Omnichannel sowie Corporate Design und Prozesse, Systeme, Schnittstellen\"><figcaption>The nine modules of the Omnichannel Health Check<\/figcaption><\/figure>\n<div class=\"pce-tw\"><table><thead><tr><th>Module<\/th><th>What it covers<\/th><th>Sample question<\/th><\/tr><\/thead><tbody>\n<tr><td>1. External personas &amp; use cases<\/td><td>Customers, partners and prospects, and what they want to achieve with your product information<\/td><td>Who is looking for what information, in which channel, and for what purpose?<\/td><\/tr>\n<tr><td>2. Internal personas &amp; use cases<\/td><td>Product management, marketing, sales, editorial, translation and graphic design<\/td><td>What information does the sales team need to support customers?<\/td><\/tr>\n<tr><td>3. Print<\/td><td>Catalogues, price lists and data sheets: volumes, production process and data sources<\/td><td>How many rounds of corrections does a publication require?<\/td><\/tr>\n<tr><td>4. Online<\/td><td>Corporate website, online catalogue and e-commerce: current state and goals for each<\/td><td>Can customers find all the information they need to place an order without having to ask?<\/td><\/tr>\n<tr><td>5. Mobile<\/td><td>Product information on smartphones and tablets<\/td><td>Are key features such as search or downloads missing on mobile devices?<\/td><\/tr>\n<tr><td>6. Social<\/td><td>Social media activities, effort and feedback<\/td><td>Does feedback from social media feed into your product communication?<\/td><\/tr>\n<tr><td>7. Omnichannel<\/td><td>Marketplaces, data delivery to retailers, point of sale, video platforms and sales support<\/td><td>Which channels do you want to serve in the future?<\/td><\/tr>\n<tr><td>8. Corporate design &amp; wording<\/td><td>Consistent design, terminology and information across all media<\/td><td>Is the same product described consistently everywhere?<\/td><\/tr>\n<tr><td>9. Processes, systems and interfaces<\/td><td>Roles, workflows, system landscape, information classes and data volumes<\/td><td>Which information comes from which system of record?<\/td><\/tr>\n<\/tbody><\/table><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ea7a985 elementor-widget elementor-widget-html\" data-id=\"ea7a985\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pce\">\n<h2 id=\"personas\">Personas and use cases: start with the user<\/h2>\n<p>The starting point is not the system, but the question of who uses your product data. A <strong>persona<\/strong> is a typical user with specific characteristics and usage patterns. It represents a real group: externally, this might be buyers, retailers or planners; internally, sales, product management or technical documentation teams. A <strong>use case<\/strong> describes what a persona wants to achieve in a particular channel and what the outcome should be.<\/p>\n<div class=\"pce-tw\"><table><thead><tr><th>Persona<\/th><th>Use case<\/th><th>Expected outcome<\/th><\/tr><\/thead><tbody>\n<tr><td>Buyer at a mechanical engineering company<\/td><td>knows the item number but not the current price, and checks the online catalogue<\/td><td>has all the information needed to place an order<\/td><\/tr>\n<tr><td>Buyer at a mechanical engineering company<\/td><td>knows only the approximate product name and searches the online catalogue<\/td><td>finds the right product using search and filters<\/td><\/tr>\n<tr><td>Sales representative (internal)<\/td><td>wants to reorder products for a customer<\/td><td>can see pricing, availability and alternatives at a glance<\/td><\/tr>\n<\/tbody><\/table><\/div>\n<p>The use cases determine what information is needed, in how much detail and in which channel. This later forms the basis for the <a href=\"https:\/\/www.pim-consultants.com\/en\/pim-wiki\/data-model-product-data-model\/\">data model<\/a> in the PIM system. We weight each persona according to its importance to your business on a scale of 1 to 5, so that our recommendations focus on where they can make the greatest impact.<\/p>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e31b3ad elementor-widget elementor-widget-html\" data-id=\"e31b3ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pce\">\n<h2 id=\"kanaele\">The channels in detail<\/h2>\n<p>For each channel, we ask about your current situation and your goals. We also assess the channel from an external perspective using consistent criteria.<\/p>\n<details><summary>Print: catalogues, price lists, data sheets<\/summary><div class=\"pce-acc\">\n<p>The printed catalogue is often the original product communication channel and continues to play a central role in B2B. We document the <strong>scale of your publishing activities<\/strong> (publications per year, page count, languages, publication cycle, production time) and the <strong>production process<\/strong>: in-house or with a service provider, the number of revision rounds and the most frequent corrections, such as prices, text or images.<\/p>\n<p>We also examine which systems supply text, technical data, images, drawings and ordering information, how much <strong>employees' specialist knowledge<\/strong> goes into the publications and whether you use database publishing. Our assessment covers selection guides, system overviews, how clearly products are differentiated and links to online channels via QR codes and deep links.<\/p>\n<\/div><\/details>\n<details><summary>Corporate website<\/summary><div class=\"pce-acc\">\n<p>What roles does your website fulfil: building your brand image, providing company information, offering an e-catalogue for lead generation, serving as a support portal or providing pre-sales and after-sales information? Do you use your website as a sales tool, and do user analytics inform your decisions?<\/p>\n<p>We assess how effectively users are guided to their goals, navigation logic, search, the media centre, internal linking, the customer journey, SEO and accessibility.<\/p>\n<\/div><\/details>\n<details><summary>Online catalogue<\/summary><div class=\"pce-acc\">\n<p>Your online catalogue provides the clearest indication of how well your product data is structured. We review product pages, table structure and the depth of information, including whether data sheets, CAD files and videos are available for each product. We also look at how predecessor and successor products are handled, product finders and configurators, saved lists, download baskets and adherence to your terminology.<\/p>\n<\/div><\/details>\n<details><summary>E-commerce and B2B online store<\/summary><div class=\"pce-acc\">\n<p>What drives your e-commerce activities: reducing the workload of your field sales team, selling around the clock, international expansion, customer expectations or building a dealer network? What share of revenue does e-commerce account for today, and what do you expect in future? Which languages do you sell in, and how are product information maintenance and image data management organised?<\/p>\n<p>In B2B, key features depend directly on good product data: saved lists for purchasing teams, repeat orders, customer-specific pricing, configurable products, product comparisons and data sheet downloads. On the technical side, we look at the e-commerce platform, interfaces to ERP, warehouse systems, DAM and PIM, and whether you host it in your own data centre or in the cloud. Find out more on the <a href=\"https:\/\/www.pim-consultants.com\/en\/pim-for-ecommerce\/\">PIM for e-commerce<\/a> page.<\/p>\n<\/div><\/details>\n<details><summary>Mobile<\/summary><div class=\"pce-acc\">\n<p>How well does your product communication work on smartphones and tablets? We check whether content and features are appropriately adapted or whether essential features such as search, filters or downloads are missing, and assess navigation, the customer journey and usability.<\/p>\n<\/div><\/details>\n<details><summary>Social media<\/summary><div class=\"pce-acc\">\n<p>Which networks, blogs and forums do you use, how much staff time and effort do they require, and does feedback inform your decisions? We assess brand image management, social media marketing and integration with your other channels.<\/p>\n<\/div><\/details>\n<details><summary>Omnichannel and new channels<\/summary><div class=\"pce-acc\">\n<p>Which channels have you already explored, and which would you like to serve in future? These include marketplaces, e-catalogues and data distribution to dealers, point of sale, digital out-of-home advertising, video platforms and sales support. We also look at whether you have in-house IT expertise or work with service providers.<\/p>\n<p>Today, two additional channels make structured product data essential: AI assistants and AI search, which can only recommend products if the data is machine-readable (see <a href=\"https:\/\/www.pim-consultants.com\/mcp-agentic-commerce-pim\/\">MCP and Agentic Commerce<\/a>), and the EU's <a href=\"https:\/\/www.pim-consultants.com\/dpp-digital-product-passport-pim-system\/\">Digital Product Passport<\/a>.<\/p>\n<\/div><\/details>\n<details><summary>Corporate design and brand language<\/summary><div class=\"pce-acc\">\n<p>Few things confuse customers more than a product presented with different descriptions, technical data or images across different media. We check the consistency of information, terminology, the navigation concept and the links between print, online, mobile and social media.<\/p>\n<\/div><\/details>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-456a3df elementor-widget elementor-widget-html\" data-id=\"456a3df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pce\"><div class=\"pce-cta\"><div>\n<p class=\"pce-cta-t\">Want to assess your needs first?<\/p>\n<p>Use the PIM checklist to find out in three minutes whether a PIM system is worthwhile for your business and which systems could be a good fit. We will email you an initial shortlist.<\/p>\n<ul><li>free<\/li><li>vendor-neutral<\/li><li>completed in 3 minutes<\/li><\/ul>\n<\/div><a class=\"pce-btn\" href=\"https:\/\/www.pim-consultants.com\/en\/pim-checklist\/\">Go to the PIM checklist<\/a><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f289dfb elementor-widget elementor-widget-html\" data-id=\"f289dfb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pce\">\n<h2 id=\"kriterien\">The criteria we use to evaluate your channels<\/h2>\n<p>Every channel is assessed across the same analysis areas. This makes strengths and gaps comparable across channels and shows you where your product data is holding you back the most.<\/p>\n<div class=\"pce-tw\"><table><thead><tr><th>Analysis area<\/th><th>Example criteria<\/th><\/tr><\/thead><tbody>\n<tr><td>Design<\/td><td>First impression, layout, brand image, enjoyment of use<\/td><\/tr>\n<tr><td>Use case<\/td><td>Transparency, added value, completeness of product information, cross-selling and upselling<\/td><\/tr>\n<tr><td>Information presentation<\/td><td>Structure, clarity, product pages, table structure, depth of information, predecessor and successor products<\/td><\/tr>\n<tr><td>User guidance<\/td><td>Navigation, search, product finder, saved lists, download basket, document finder, customer journey, cross-media integration<\/td><\/tr>\n<tr><td>Content<\/td><td>Text structure, product images, alignment of images and text, terminology<\/td><\/tr>\n<tr><td>Technology<\/td><td>Website functionality, browser support, SEO, software functionality<\/td><\/tr>\n<tr><td>Usability<\/td><td>Self-descriptiveness, controllability, conformity with user expectations, error tolerance, help function, accessibility<\/td><\/tr>\n<\/tbody><\/table><\/div>\n<p class=\"pce-note\">The usability criteria are based on the dialogue principles set out in DIN EN ISO 9241-110.<\/p>\n<details><summary>Example: predecessor and successor products<\/summary><div class=\"pce-acc\">\n<p>How does your online catalogue handle products that are no longer available? Is a successor product suggested, how does it appear in search results, and are the differences from the previous model explained? A customer searching with an old item number should not reach a dead end.<\/p>\n<\/div><\/details>\n<details><summary>Example: depth of information<\/summary><div class=\"pce-acc\">\n<p>Are there data sheets, CAD files, instructions or videos for the product that offer more than the product page itself? And can users find these resources without having to go through the product page, for example via a document finder or a download basket that bundles everything into a ZIP file?<\/p>\n<\/div><\/details>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b473abb elementor-widget elementor-widget-html\" data-id=\"b473abb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pce\">\n<h2 id=\"vorbereitung\">Information to help us prepare<\/h2>\n<p>To assess the effort involved and your system requirements, we need a rough idea of the scale. Estimates are sufficient.<\/p>\n<div class=\"pce-tw\"><table><thead><tr><th>Information<\/th><th>Why it matters<\/th><\/tr><\/thead><tbody>\n<tr><td>Number of products, items and variants<\/td><td>determines the data volume and, for many PIM systems, the licensing model<\/td><\/tr>\n<tr><td>Product groups and attributes per product<\/td><td>indicates how complex the data model will be<\/td><\/tr>\n<tr><td>Own or third-party products, systems and accessories, configurable products<\/td><td>affects relationships, supplier data and configurators<\/td><\/tr>\n<tr><td>Images, videos, PDFs and CAD data<\/td><td>indicates whether a DAM system is also needed<\/td><\/tr>\n<tr><td>Markets and languages<\/td><td>determines translation processes and localisation<\/td><\/tr>\n<tr><td>Departments and employees involved<\/td><td>product management, marketing, purchasing, production, IT, sales and trade partners<\/td><\/tr>\n<tr><td>Person-days per month spent on data maintenance and publishing<\/td><td>basis for the business case, see <a href=\"https:\/\/www.pim-consultants.com\/en\/pim-implementation-costs\/\">PIM costs<\/a><\/td><\/tr>\n<\/tbody><\/table><\/div>\n<details><summary>Roles, processes and systems: practical examples<\/summary><div class=\"pce-acc\">\n<p><strong>Roles:<\/strong> Technical documentation creates text and product tables and plans publications. The graphics team creates drawings and images. Product management maintains item data in the ERP and approves content.<\/p>\n<p><strong>Processes:<\/strong> When an item is created in the ERP, its properties are often stored in a single block of text. For the catalogue, these then have to be manually split into tables and text. Technical drawings are created in CAD, edited and saved in the file system at several resolutions.<\/p>\n<p><strong>Information categories:<\/strong> Product images, with two to three images per product in the file system, ten to twenty technical characteristics in the ERP, and short, medium and long product descriptions that often exist only in the print catalogue. These are precisely the gaps the Health Check identifies.<\/p>\n<\/div><\/details>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a95d000 elementor-widget elementor-widget-html\" data-id=\"a95d000\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pce\">\n<h2 id=\"befunde\">Typical findings and quick wins<\/h2>\n<p>Many weaknesses recur across companies. Some can be resolved quickly, while others are a clear indication that a PIM system is needed.<\/p>\n<details><summary>The same product is described differently in the catalogue, on the website and in the online shop<\/summary><div class=\"pce-acc\"><p><span class=\"pce-better\">Better:<\/span> one authoritative source for all channels, known as the <a href=\"https:\/\/www.pim-consultants.com\/en\/pim-implementation\/#golden-record\">Golden Record<\/a>.<\/p><\/div><\/details>\n<details><summary>Technical data is stored as free text in an ERP field<\/summary><div class=\"pce-acc\"><p><span class=\"pce-better\">Better:<\/span> maintain characteristics as structured <a href=\"https:\/\/www.pim-consultants.com\/en\/pim-wiki\/properties-attributes\/\">attributes<\/a>, for example using ETIM or ECLASS. Only then can filters, comparisons and data transfers to retailers work properly.<\/p><\/div><\/details>\n<details><summary>Products that are no longer available lead to dead ends<\/summary><div class=\"pce-acc\"><p><span class=\"pce-better\">Better:<\/span> link to replacement products and explain how they differ from their predecessors.<\/p><\/div><\/details>\n<details><summary>Data sheets, CAD files and manuals are hard to find<\/summary><div class=\"pce-acc\"><p><span class=\"pce-better\">Better:<\/span> offer downloads directly on the product page and provide a central document finder as well.<\/p><\/div><\/details>\n<details><summary>The catalogue and online channels are not connected<\/summary><div class=\"pce-acc\"><p><span class=\"pce-better\">Better:<\/span> use QR codes or deep links in the catalogue that lead directly to the relevant product page.<\/p><\/div><\/details>\n<details><summary>Every catalogue requires numerous rounds of corrections<\/summary><div class=\"pce-acc\"><p><span class=\"pce-better\">Better:<\/span> use database publishing to pull prices, text and images from a central source rather than correcting them in the layout.<\/p><\/div><\/details>\n<details><summary>Product knowledge is held by individual employees<\/summary><div class=\"pce-acc\"><p><span class=\"pce-better\">Better:<\/span> gradually document this knowledge in the system as attributes, text and relationships so that all channels benefit.<\/p><\/div><\/details>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d4fed82 elementor-widget elementor-widget-html\" data-id=\"d4fed82\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pce\">\n<h2 id=\"weiter\">What happens after the Health Check<\/h2>\n<div class=\"pce-three\">\n<div class=\"pce-box\"><h3>Optimise without a new system<\/h3><p>Quick wins in data quality, structure and processes can often make a significant difference. In that case, implement these first.<\/p><\/div>\n<div class=\"pce-box\"><h3>Prepare for system selection<\/h3><p>If a PIM system makes sense, the next step is <a href=\"https:\/\/www.pim-consultants.com\/en\/pim-selection\/\">PIM selection<\/a>. The <a href=\"https:\/\/www.pim-consultants.com\/en\/pim-evaluation-checklist\/\">PIM criteria checklist<\/a> helps you compare systems.<\/p><\/div>\n<div class=\"pce-box\"><h3>Plan the implementation<\/h3><p>Once the system has been selected, the focus shifts to the data model, roles and migration. Find out more under <a href=\"https:\/\/www.pim-consultants.com\/en\/pim-implementation\/\">PIM implementation<\/a>.<\/p><\/div>\n<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3145565 elementor-widget elementor-widget-html\" data-id=\"3145565\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pce\">\n<h2 id=\"faq\">Frequently asked questions about the Omnichannel Health Check<\/h2>\n<details><summary>How much does the Omnichannel Health Check cost?<\/summary><div class=\"pce-acc\"><p>The Health Check is free, with no obligation. You are not committing to anything.<\/p><\/div><\/details>\n<details><summary>Who is the Health Check for?<\/summary><div class=\"pce-acc\"><p>For manufacturers and retailers that present their products across multiple channels, such as catalogues, websites, online shops and marketplaces, and want to understand where their product data is holding them back. It is particularly popular with medium-sized B2B companies.<\/p><\/div><\/details>\n<details><summary>Do we need to have a PIM system already?<\/summary><div class=\"pce-acc\"><p>No. The Health Check is vendor-neutral and helps establish whether and where a PIM system would benefit you. Quick improvements are often possible without a new system.<\/p><\/div><\/details>\n<details><summary>How much work is involved for us?<\/summary><div class=\"pce-acc\"><p>The questionnaire is modular. You only complete the modules for channels you currently use or plan to use. Leave any questions you cannot answer blank. We will clarify them in our discussion.<\/p><\/div><\/details>\n<details><summary>Will our information be treated confidentially?<\/summary><div class=\"pce-acc\"><p>Yes. We treat all answers as confidential and do not share them with third parties. We are happy to sign your non-disclosure agreement.<\/p><\/div><\/details>\n<details><summary>How does it differ from the PIM checklist?<\/summary><div class=\"pce-acc\"><p>The PIM checklist is a three-minute self-assessment that provides an initial shortlist of suitable systems. The Health Check goes deeper: it examines all channels, processes and systems and concludes with a personalised assessment, quick wins and a recommendation.<\/p><\/div><\/details>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2fceb6b elementor-widget elementor-widget-html\" data-id=\"2fceb6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"How much does the Omnichannel Health Check cost?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Health Check is free, with no obligation. You are not committing to anything.\"}},{\"@type\":\"Question\",\"name\":\"Who is the Health Check for?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"For manufacturers and retailers that present their products across multiple channels, such as catalogues, websites, online shops and marketplaces, and want to understand where their product data is holding them back. It is particularly popular with medium-sized B2B companies.\"}},{\"@type\":\"Question\",\"name\":\"Do we need to have a PIM system already?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"No. The Health Check is vendor-neutral and helps establish whether and where a PIM system would benefit you. Quick improvements are often possible without a new system.\"}},{\"@type\":\"Question\",\"name\":\"How much work is involved for us?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The questionnaire is modular. You only complete the modules for channels you currently use or plan to use. Leave any questions you cannot answer blank. We will clarify them in our discussion.\"}},{\"@type\":\"Question\",\"name\":\"Will our information be treated confidentially?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes. We treat all answers as confidential and do not share them with third parties. We are happy to sign your non-disclosure agreement.\"}},{\"@type\":\"Question\",\"name\":\"How does it differ from the PIM checklist?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The PIM checklist is a three-minute self-assessment that provides an initial shortlist of suitable systems. The Health Check goes deeper: it examines all channels, processes and systems and concludes with a personalised assessment, quick wins and a recommendation.\"}}]}<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-914de42 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"914de42\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c02f01d envato-kit-141-newsletter-inline elementor-invisible\" data-id=\"c02f01d\" data-element_type=\"column\" data-e-type=\"column\" id=\"anfordern\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;pulse&quot;,&quot;animation_delay&quot;:200}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0e3deee elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"0e3deee\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Request your free check now\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb93e0e elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"bb93e0e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f43b901 elementor-button-align-stretch elementor-widget elementor-widget-form\" data-id=\"f43b901\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"Omnichannel Health Check request\" aria-label=\"Omnichannel Health Check request\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"15155\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"f43b901\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"\" \/>\n\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-select elementor-field-group elementor-column elementor-field-group-option elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-option\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tOption\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field elementor-select-wrapper remove-before \">\n\t\t\t<div class=\"select-caret-down-wrapper\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-caret-down\"><\/i>\t\t\t<\/div>\n\t\t\t<select name=\"form_fields[option]\" id=\"form-field-option\" class=\"elementor-field-textual elementor-size-md\" required=\"required\">\n\t\t\t\t\t\t\t\t\t<option value=\"Please select\">Please select<\/option>\n\t\t\t\t\t\t\t\t\t<option value=\"Mr\">Mr<\/option>\n\t\t\t\t\t\t\t\t\t<option value=\"Ms\">Ms<\/option>\n\t\t\t\t\t\t\t\t\t<option value=\"Other\">Other<\/option>\n\t\t\t\t\t\t\t<\/select>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-name elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-name\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tFirst and last name\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[name]\" id=\"form-field-name\" class=\"elementor-field elementor-size-md  elementor-field-textual\" placeholder=\"First and last name\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-unternehmen elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-unternehmen\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tCompany\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[unternehmen]\" id=\"form-field-unternehmen\" class=\"elementor-field elementor-size-md  elementor-field-textual\" placeholder=\"Company\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-email\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tEmail\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-md  elementor-field-textual\" placeholder=\"Email address\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-tel elementor-field-group elementor-column elementor-field-group-telefon elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-telefon\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tPhone\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t<input size=\"1\" type=\"tel\" name=\"form_fields[telefon]\" id=\"form-field-telefon\" class=\"elementor-field elementor-size-md  elementor-field-textual\" placeholder=\"Phone\" pattern=\"[0-9()#&amp;+*-=.]+\" title=\"Only numbers and phone characters (#, -, *, etc) are accepted.\">\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-select elementor-field-group elementor-column elementor-field-group-ausgangslage elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-ausgangslage\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tCurrent situation\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field elementor-select-wrapper remove-before \">\n\t\t\t<div class=\"select-caret-down-wrapper\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-caret-down\"><\/i>\t\t\t<\/div>\n\t\t\t<select name=\"form_fields[ausgangslage]\" id=\"form-field-ausgangslage\" class=\"elementor-field-textual elementor-size-md\">\n\t\t\t\t\t\t\t\t\t<option value=\"Current situation (optional)\">Current situation (optional)<\/option>\n\t\t\t\t\t\t\t\t\t<option value=\"Type A: Get your bearings\">Type A: Get your bearings<\/option>\n\t\t\t\t\t\t\t\t\t<option value=\"Type B: Gain clarity\">Type B: Gain clarity<\/option>\n\t\t\t\t\t\t\t\t\t<option value=\"Type C: Prepare for a decision\">Type C: Prepare for a decision<\/option>\n\t\t\t\t\t\t\t\t\t<option value=\"Not yet sure\">Not yet sure<\/option>\n\t\t\t\t\t\t\t<\/select>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-textarea elementor-field-group elementor-column elementor-field-group-nachricht elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-nachricht\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tMessage\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t<textarea class=\"elementor-field-textual elementor-field  elementor-size-md\" name=\"form_fields[nachricht]\" id=\"form-field-nachricht\" rows=\"4\" placeholder=\"Which channels and questions are your main focus? (optional)\"><\/textarea>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-acceptance elementor-field-group elementor-column elementor-field-group-datenschutz elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-datenschutz\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tPrivacy\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-subgroup\">\n\t\t\t<span class=\"elementor-field-option\">\n\t\t\t\t<input type=\"checkbox\" name=\"form_fields[datenschutz]\" id=\"form-field-datenschutz\" class=\"elementor-field elementor-size-md  elementor-acceptance-field\" required=\"required\" checked=\"checked\">\n\t\t\t\t<label for=\"form-field-datenschutz\">You agree that your data may be used, and in particular stored, to process your enquiry. For further details, please see our privacy policy.<\/label>\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-recaptcha_v3 elementor-field-group elementor-column elementor-field-group-field_375b206 elementor-col-100 recaptcha_v3-bottomleft\">\n\t\t\t\t\t<div class=\"elementor-field\" id=\"form-field-field_375b206\"><div class=\"elementor-g-recaptcha\" data-sitekey=\"6Lempy8hAAAAAPVS-BLgwfwWkfB1YBao335mVakd\" data-type=\"v3\" data-action=\"Form\" data-badge=\"bottomleft\" data-size=\"invisible\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-md elementor-animation-bob\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Request a Health Check<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<input type='hidden' name='lang' value='en' \/><\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fc30451 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fc30451\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-de90ca7\" data-id=\"de90ca7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d4617fe elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"d4617fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:50}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">PIM KNOWLEDGE<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a2e1c8 elementor-widget elementor-widget-heading\" data-id=\"4a2e1c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">News &amp; Blog<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ba2315a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ba2315a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-788676a\" data-id=\"788676a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1b7bb1b elementor-widget elementor-widget-heading\" data-id=\"1b7bb1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Do you have any questions?<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5770d26 elementor-widget elementor-widget-heading\" data-id=\"5770d26\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">We are happy to advise you.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d083a4 elementor-align-center elementor-mobile-align-justify elementor-widget elementor-widget-button\" data-id=\"6d083a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"https:\/\/www.pim-consultants.com\/en\/contact\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contact<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Clear priorities in three steps Omnichannel Health Check for your product data In brief: The Omnichannel Health Check shows how well your product data supports all your channels today, where there are gaps in your data, processes and systems, and where PIM would deliver the most value. It is based on our nine-module Omnichannel Potential [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":15361,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-15155","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/www.pim-consultants.com\/en\/wp-json\/wp\/v2\/pages\/15155","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pim-consultants.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.pim-consultants.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.pim-consultants.com\/en\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pim-consultants.com\/en\/wp-json\/wp\/v2\/comments?post=15155"}],"version-history":[{"count":3,"href":"https:\/\/www.pim-consultants.com\/en\/wp-json\/wp\/v2\/pages\/15155\/revisions"}],"predecessor-version":[{"id":15390,"href":"https:\/\/www.pim-consultants.com\/en\/wp-json\/wp\/v2\/pages\/15155\/revisions\/15390"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pim-consultants.com\/en\/wp-json\/wp\/v2\/media\/15361"}],"wp:attachment":[{"href":"https:\/\/www.pim-consultants.com\/en\/wp-json\/wp\/v2\/media?parent=15155"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}