{"id":15243,"date":"2022-04-14T11:53:21","date_gmt":"2022-04-14T09:53:21","guid":{"rendered":"https:\/\/www.pim-consultants.com\/pim-wiki\/products\/"},"modified":"2026-10-21T20:18:26","modified_gmt":"2026-10-21T18:18:26","slug":"products","status":"publish","type":"page","link":"https:\/\/www.pim-consultants.com\/en\/pim-wiki\/products\/","title":{"rendered":"Products"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"15243\" class=\"elementor elementor-15243 elementor-4872\" data-elementor-settings=\"{&quot;ha_cmc_init_switcher&quot;:&quot;no&quot;}\" wpc-filter-elementor-widget=\"1\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e050581 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e050581\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c98ccfa\" data-id=\"c98ccfa\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-719f604 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"719f604\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Products<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e2aa320 elementor-widget elementor-widget-ha-breadcrumbs happy-addon ha-breadcrumbs happy-addon-pro\" data-id=\"e2aa320\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ha-breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"ha-breadcrumbs\"><li class=\"ha-breadcrumbs-item ha-breadcrumbs-start\"><a href=\"https:\/\/www.pim-consultants.com\/en\/\" rel=\"home\"><span class=\"ha-breadcrumbs-text\"><span class=\"ha-breadcrumbs-home-icon\"><span class=\"fas fa-home\" aria-hidden=\"true\"><\/span><\/span>PIM Consultants<\/span><\/a><\/li><\/ul>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-00e39d3 elementor-widget elementor-widget-text-editor\" data-id=\"00e39d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>In brief:<\/strong> In PIM, a product is the umbrella term for a good or service offered for sale, such as \u201cLaufschuh Pro\u201d. It brings together the information shared by its variants, the individual sellable items with their own item numbers.<\/p><h2>Base product and variant<\/h2>\n<p>Many PIM systems distinguish between the base product (also called a model or product family) and its <a href=\"https:\/\/www.pim-consultants.com\/en\/pim-wiki\/variants-items-and-skus\/\">variants<\/a>. The base product holds the name, description, material, brand and main images. Variants differ in a few attributes, such as size or colour, and have their own item numbers, EANs, prices and stock levels. Shared values are passed on through <a href=\"https:\/\/www.pim-consultants.com\/en\/pim-wiki\/inheritance\/\">inheritance<\/a>.<\/p>\n<h2>Not just physical goods<\/h2>\n<p>The term also covers services and <a href=\"https:\/\/www.pim-consultants.com\/en\/pim-wiki\/digital-products\/\">digital products<\/a>, such as software, maintenance contracts or training courses. These also need descriptions, attributes and prices and can be managed in PIM.<\/p>\n<h2>Example<\/h2>\n<p>The product \u201cLaufschuh Pro\u201d has a description, five main images and attributes such as heel-to-toe drop and cushioning. Under it sit 40 variants in four colours and ten sizes. The online shop displays one product with selectable options, while the ERP holds 40 items. <a href=\"https:\/\/www.pim-consultants.com\/en\/pim-wiki\/relationships-relations\/\">Relationships<\/a> define how products are connected.<\/p><h2>See also<\/h2><ul><li><a href=\"https:\/\/www.pim-consultants.com\/en\/pim-wiki\/variants-items-and-skus\/\">Variants, items and SKUs<\/a><\/li><li><a href=\"https:\/\/www.pim-consultants.com\/en\/pim-wiki\/product-information\/\">Product information<\/a><\/li><li><a href=\"https:\/\/www.pim-consultants.com\/en\/pim-wiki\/inheritance\/\">Inheritance<\/a><\/li><li><a href=\"https:\/\/www.pim-consultants.com\/en\/pim-wiki\/relationships-relations\/\">Relationships<\/a><\/li><li><a href=\"https:\/\/www.pim-consultants.com\/en\/pim-wiki\/data-model-product-data-model\/\">Data model<\/a><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7cc620b elementor-widget elementor-widget-text-editor\" data-id=\"7cc620b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div style=\"background:#F5F9FB;border-left:4px solid #0F6E99;padding:24px 28px;margin:8px 0;\">\n<p style=\"margin:0 0 8px;font-size:20px;font-weight:600;color:#2F3438;\">How well is your product data set up?<\/p>\n<p style=\"margin:0 0 20px;\">Our vendor-independent assessment evaluates your data model, governance, processes and systems, showing how ready you are for PIM and AI.<\/p>\n<p style=\"margin:0;\"><a href=\"https:\/\/www.pim-consultants.com\/en\/agentic-readiness-assessment\/\" style=\"display:inline-block;padding:14px 28px;background:#0F6E99;color:#FFFFFF;font-weight:600;text-decoration:none;border-radius:4px;\">Request an assessment<\/a><\/p>\n<p style=\"margin:16px 0 0;\">Or complete the <a href=\"https:\/\/www.pim-consultants.com\/en\/pim-checklist\/\">PIM checklist<\/a> first.<\/p>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ca229a8 elementor-widget elementor-widget-html\" data-id=\"ca229a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"DefinedTerm\",\"name\":\"Products\",\"description\":\"In PIM, a product is the umbrella term for a good or service offered for sale, such as \u201cLaufschuh Pro\u201d. It brings together the information shared by its variants, the individual sellable items with their own item numbers.\",\"url\":\"https:\/\/www.pim-consultants.com\/pim-wiki\/produkte\/\",\"inDefinedTermSet\":{\"@type\":\"DefinedTermSet\",\"name\":\"PIM Wiki\",\"url\":\"https:\/\/www.pim-consultants.com\/pim-wiki\/\"}}<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-39b24a9 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"39b24a9\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d54529a\" data-id=\"d54529a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d99a9e6 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"d99a9e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:50}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">PIM KNOWLEDGE<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7200b8f elementor-widget elementor-widget-heading\" data-id=\"7200b8f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">News &amp; Blog<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9b870a4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9b870a4\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ff4feaf\" data-id=\"ff4feaf\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d7bd516 elementor-widget elementor-widget-heading\" data-id=\"d7bd516\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Do you have any questions?<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ac065b elementor-widget elementor-widget-heading\" data-id=\"6ac065b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">We are happy to advise you.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-341700d elementor-align-center elementor-mobile-align-justify elementor-widget elementor-widget-button\" data-id=\"341700d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"https:\/\/www.pim-consultants.com\/en\/contact\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contact<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Products PIM Consultants In brief: In PIM, a product is the umbrella term for a good or service offered for sale, such as \u201cLaufschuh Pro\u201d. It brings together the information shared by its variants, the individual sellable items with their own item numbers. Base product and variant Many PIM systems distinguish between the base product [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"parent":15140,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-15243","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.pim-consultants.com\/en\/wp-json\/wp\/v2\/pages\/15243","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pim-consultants.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.pim-consultants.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.pim-consultants.com\/en\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pim-consultants.com\/en\/wp-json\/wp\/v2\/comments?post=15243"}],"version-history":[{"count":2,"href":"https:\/\/www.pim-consultants.com\/en\/wp-json\/wp\/v2\/pages\/15243\/revisions"}],"predecessor-version":[{"id":15330,"href":"https:\/\/www.pim-consultants.com\/en\/wp-json\/wp\/v2\/pages\/15243\/revisions\/15330"}],"up":[{"embeddable":true,"href":"https:\/\/www.pim-consultants.com\/en\/wp-json\/wp\/v2\/pages\/15140"}],"wp:attachment":[{"href":"https:\/\/www.pim-consultants.com\/en\/wp-json\/wp\/v2\/media?parent=15243"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}