M@RS

M@RS is the media asset management system from Vienna-based mediamid digital services GmbH. Founded in 2003, the company states that it provides software and services for managing, archiving and distributing images, videos, documents and audio files.

Features

• Browser-based access to centrally stored media
• Workflow support from photo shoots and video editing in the web browser to long-term archiving
• File distribution in the required format
• Three-tier architecture (presentation, business logic, data)
• Product variants and configurations, including M@RS and AMID PR (core MAM system functionality)
• Public media database with search, saved selections, cropping and a shopping cart (OMV example, press report from 2012)

Hosting and security

According to its website, mediamid offers hosting and Application Service Providing (ASP) alongside the system. The provider does not specify the hosting location on the pages reviewed. No certifications are listed.

Integration with PIM and other systems

mediamid does not list its own PIM on the pages reviewed, nor does it name specific PIM or other integrations. It describes an open system architecture for integration into existing IT environments.

Who M@RS is suited to

mediamid lists marketing and PR departments, corporate communications teams, agencies, archives and publishers as its target audiences.

Pricing

The provider does not publish pricing on the pages reviewed.

You can find more providers in our overview of DAM providers. We explain how DAM and PIM work together on our PIM selection page.

Sources

• WKO Companies A-Z: mediamid digital services GmbH (address, legal form)
• mediamid: Homepage
• mediamid: Profile
• mediamid: Company (hosting, ASP)
• mediamid: AMID PR
• IT-Zoom: Mediamid and OMV (2012)

As of 29 October 2026. Information based on the provider’s statements and the sources listed.