KatanaPIM

KatanaPIM is a PIM system from the Netherlands which, according to the vendor, was launched in 2017 and is developed by a small team with an office in the central Netherlands. The software is aimed at brands, wholesalers and retailers looking to collect, enrich and validate product data centrally and syndicate it to online stores and marketplaces. The website is also available in German. KatanaPIM lists customers including Delft pottery manufacturer Heinen Delfts Blauw, safety footwear manufacturer Bata Industrials and bicycle retail chain Bike Totaal.

Features at a glance

• Data import: bringing product information from supplier files, ERP systems, spreadsheets or manual entry into a central system.
• Enrichment: structured, collaborative management of text, specifications and images.
• Validation and workflows: custom workflows, roles and progress tracking for product data completeness.
• Multilingual support: management of multiple languages, ranging from two to unlimited depending on the plan.
• Connectors: syndication to platforms including Shopify, Magento/Adobe Commerce, WooCommerce, BigCommerce, Lightspeed, Amazon, eBay, Bol and Zalando.

Strengths and limitations

KatanaPIM is a strong option for mid-sized retailers and brands looking to get started quickly with a straightforward PIM offering ready-made connectors to popular e-commerce platforms and marketplaces. Pricing is public: according to the vendor, the Starter plan starts at €399 per month on an annual contract (500 SKUs, two users), Pro costs €699 and Pro+ €999. There is also a one-off setup fee of €1,500 and optional onboarding starting at €2,500. A free trial is available. You should check the plans’ SKU, user and language limits against your expected volumes early on. The solution is less geared towards complex technical data models, classification standards such as ETIM or print publishing. The vendor currently has a limited presence in Germany, Austria and Switzerland.

Who KatanaPIM is suited to

KatanaPIM suits small and medium-sized retailers, wholesalers and brands that need to supply multiple online stores and marketplaces with consistent, multilingual product data and want a cloud solution that is quick to deploy with predictable costs.

Related topics: PIM for e-commerce · PIM for marketplaces · All PIM vendors · PIM selection