CX30 PIM

CX30 PIM from MPDigital

At a glance

As of: November 2026 · based on vendor information, reviewed by us
Modules
PIMDAM
Deployment
SaaSImplementation by the vendor
Pricing
On request
Target customers
Mid-market (< €50m revenue)
Industries
Electronics
Features7 of 17
Core features
Data modeling
Data quality
Cataloging
Categorization
Search & filter
Versioning
Collaboration
Documentation
Third-party integration
Extended features
Workflows
Supplier onboarding
Languages & translation
ETIM · ECLASS · GS1
Print publishing
Product configuration
AI & MCP server
API & headless
Reviewed by
PIM-Consultants

CX30 PIM is the PIM software from MPDigital GmbH, based in Wuppertal and founded in 1997. MPDigital combines PIM with digital asset management, cross-media publishing and e-commerce. MPDigital lists around 20 customers, including BSH, Grohe, Wolf Heiztechnik, Nordwest Handel and SSI Schäfer Shop. The list does not specify which of these use CX30 PIM and which purchase services such as catalogue production. Alongside the configurable CX30 TOOLBOX, MPDigital offers PIM-to-go as a standardised SaaS version.

How CX30 PIM is structured

CX30 is configured for each customer. The data model is tailored to the product range, not the other way round. A dedicated product structure editor allows hierarchies and relationships to be mapped across system boundaries. The same data is used to create catalogues, web content and data for online shops.

Who CX30 is suited to

The customer list ranges from brand manufacturers in building services, household appliances and electrical products to wholesale groups and B2B mail-order retailers. Many still need printed catalogues alongside digital channels. MPDigital offers software and services together. Clarify which parts of a project use standard functionality and which require custom development, as this affects future updates.

"The toolbox for targeted optimisation of your product communication"

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Vendor-neutral PIM consulting

Is CX30 PIM right for your business?

We provide a vendor-neutral comparison of CX30 PIM with suitable alternatives, based on your requirements, IT landscape and budget. The initial consultation (30 minutes) is free.

Further support as needed: Consulting session €199 per hour · On-site selection workshop €1,800 · Complete PIM selection €18,000 (excluding VAT) · Services and pricing

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