NetX

NetX LLC, based in Portland, Oregon, has been developing its DAM system for more than 20 years. The system is available as a cloud or on-premise solution, and the company also has an office in Berlin. Its focus is on AI-powered search, workflows and branded portals. Customers include businesses, museums, cultural institutions, sports clubs and government agencies.

Features

• AI tagging, visual similarity search (Pixolution), facial recognition and text recognition
• Review and approval workflows, plus workflow automation
• Rights and usage management with flags for expiring assets
• Branded portals for partners, dealers and public collections
• AdBuilder template tool for customising approved assets
• AI-generated video subtitles and searchable speech transcripts
• Adobe Creative Cloud integration; Microsoft 365 and Figma via CI Hub

Deployment and security

NetX can be deployed as a managed cloud solution, on-premise or in a hybrid environment. AWS and Microsoft Azure are listed as cloud partners. The website does not specify hosting regions or certifications.

Integration with PIM and other systems

NetX does not offer its own PIM module, and no PIM integrations are listed. Integrations include Adobe Creative Cloud, Salesforce, Slack, Google, WordPress, Hootsuite and YouTube, as well as a publicly documented JSON-RPC API.

Who NetX is suited to

NetX lists its target audiences as businesses, agencies, universities, museums and cultural institutions, professional and university sports organisations, government agencies and non-profit organisations.

Pricing

The Essential, Signature and Premium packages differ in the number of admin users, storage capacity and portals. NetX provides pricing on request only.

Ownership

NetX was acquired by Heritage Werks in September 2023 and has continued to operate as a subsidiary. The DAM is still marketed independently. A connection to Northplains has not been substantiated.

Find more vendors in our overview of DAM vendors. We explain how DAM and PIM work together on our PIM selection page.

Sources

• NetX: Legal (company name, addresses)
• NetX: Pricing
• NetX: Top Features
• NetX: Cloud and On-Premise
• NetX: Partners
• NetX Blog: Heritage Werks acquires NetX (2023)

As of 30 October 2026. Information based on vendor statements and the sources listed.