Kontainer

Kontainer is a cloud platform from Copenhagen that combines Digital Asset Management and Product Information Management. In addition to its Danish headquarters, the company has an office in Munich; both the website and user interface are also available in German. According to the vendor, its customers include brands such as Ricola, Pandora, Viessmann and Les Deux.

Features at a glance

• PIM: centralised management of products, prices, specifications, size charts and ESG data, with a completeness dashboard and bulk editing.
• DAM: media management with tagging, automatic cropping and search; images and product data are directly linked.
• Data quality: validation, quality scores and approval workflows.
• AI: support for product copy and translations.
• Output: price lists, product data sheets and exports (Excel, CSV), API feeds and ready-made connectors for Shopify, Shopware and Amazon.

Strengths and limitations

Kontainer is a strong option for brands looking to manage images, brand assets and product data together and distribute them to retailers, partners and online stores. According to the vendor, implementation typically takes 4 to 12 weeks, and a trial version is available; Kontainer does not publish its pricing. The platform has its roots in DAM: if you need complex technical data models, extensive variant logic or print publishing, you should assess the depth of its PIM capabilities in detail.

Who Kontainer is suited to

Kontainer suits brands and manufacturers in fashion, furniture, lifestyle and consumer goods looking for DAM and PIM from a single provider and a portal for sharing images and product data with their retailers.

Related topics: PIM and DAM · All PIM vendors · PIM selection