
The 9 Key Steps to Selecting a PIM System
Marketing products across multiple channels takes more than processes. A PIM system keeps product information centrally managed, enriched and consistent.
In brief: A data pool is a central platform where manufacturers provide their product data once for multiple retailers to access. Well-known examples include certified GDSN data pools and industry-specific pools for electrical products, plumbing supplies or building materials.
Manufacturers save time and effort because they no longer have to supply each retailer individually. However, pools prescribe structures and mandatory fields that do not always fit the manufacturer’s own data model. A PIM system handles mapping and validation before upload.
A lighting manufacturer provides its data once in an industry data pool. Dozens of electrical wholesalers retrieve it from there instead of requesting individual Excel spreadsheets.
How well is your product data set up?
Our vendor-independent assessment evaluates your data model, governance, processes and systems, showing where you stand with PIM and AI.
Or start by completing the PIM checklist.
PIM KNOWLEDGE

Marketing products across multiple channels takes more than processes. A PIM system keeps product information centrally managed, enriched and consistent.

Centralized, decentralized or hybrid? Which implementation model makes the most sense for your PIM project? We outline the advantages and disadvantages of each.

Find out in 3 minutes whether a PIM system could benefit your business and which PIM systems could be right for you!
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