Digital Products

In brief: Digital products are goods without a physical form that are purchased and used online, such as software, e-books, music, online courses, tickets or licences. They also need product information that can be maintained in a PIM system.

What makes digital products different

Digital products have no weight, dimensions or stock levels in the traditional sense. Instead, other information matters: system requirements, file formats, duration, licensing model, language versions, compatibility, access method and updates. There are often many variants, such as individual, team and enterprise licences.

Digital products in PIM

In a PIM system, digital products are assigned their own class with appropriate attributes. They are often linked to physical products: as accessories, as part of a set or as a service for a machine, such as a control app or a maintenance contract.

Example

A heating equipment manufacturer offers a control app, a software subscription for remote maintenance and online training for installers with every unit. In the PIM system, these are separate products with a duration, pricing model and system requirements, linked to the equipment through relationships.

See also

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