
AI in PIM 2026: What vendors actually deliver today
Which AI capabilities PIM vendors actually deliver in 2026: an overview of agents, MCP servers, custom AI models and pricing across 17 vendors, plus obligations under the EU AI Act.
In brief: The Digital Product Passport (DPP) is a digital record providing information on a product’s origin, materials, sustainability, repair and disposal. It is being made mandatory in the EU for specific product groups in stages under the Ecodesign for Sustainable Products Regulation (ESPR).
The battery passport under the EU Batteries Regulation comes first. For other product groups, the EU will gradually define the requirements in separate legal acts. Companies should assess early on which data they already have and where it is stored.
Much of the required information is product data and belongs in the PIM system, supplemented by data from PLM, ERP and suppliers. A well-structured PIM system is therefore an important foundation.
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